Official competition documentaries

THE MALAGASY WAY : MADAGASCAR (2014)

Director: Nantenaina Lova

Screenplay: Nantenaina Lova, Eva Lova

Cinematography: Nantenaina LOVA, Lanto Tiana Rabearison Nantenaina Fifaliana, Eva Lova

Music: Piarakandro

Editor: Nantenaina Lova

Sound: Nantenaina Fifaliana, Maminihaina Jean Aimé Rakotonirina, Solofonirina, Alfred Randrianarivelo

Email : endemikafilms@Gmail.Com

Cast: Joela Rejao Refaralahy, Florentine Razafiharisoa

Synopsis

Let’s imagine it isn’t for the economists anymore to demonstrate their growth model, but for the farmers, artists, craftsmen, and streetwise sellers of all kinds to showcase their skills and unique reality during a time of economic crisis. Despite adversity, the Malagasy way of life is a mix of inventiveness, music, joie de vivre, fraternal support, and a sense of creative recycling. In a world of consumerism and surproduction, “The Chinese manufacture things, the Malagasy fix them.”

Director's biography


Nantenaina Lova studied sociology in France. Back in Madagascar, he becomes a journalist. He resumed his studies in Information and Communication in La Reunion then joined ESAV Toulouse. His production company, Endemika Films is co-managed by Eva Lova.

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